Lead generation without lead management is what I call the “trash can strategy.” Throw all of your leads/customers in the trash can and hope someone cares enough to pluck one out and call them.
Why You Need Lead Management
October 14, 2006 By
Bill Rice on Internet Marketing, Social Selling
Lead generation without lead management is what I call the “trash can strategy.” Throw all of your leads/customers in the trash can and hope someone cares enough to pluck one out and call them.
Writer, Speaker, Social Selling, Lead Generation
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