Comments on: Twitter is the Only Social Media Monitoring Software You Need

By: Jack

Jack — Fri, 14 May 2010 20:19:57 +0000

I think that twitter is the single tool to monitor Social Media.The points described here are nice and so informative.Keep on sharing such kind of nice ideas and experience…!!

By: BarbChamberlain

BarbChamberlain — Thu, 21 Jan 2010 21:39:11 +0000

I love the “crowd-sourced search engine” aspect of Twitter–we agree on
that! It has a few demographic limitations (probably fewer all the time,
like Facebook) that people should be aware of.

@BarbChamberlain

By: zakig

zakig — Thu, 21 Jan 2010 21:26:32 +0000

Thanks Bill, just news content at the moment but we intend to add some blog/social media in there soon.

By: Bill Rice

Bill Rice — Thu, 21 Jan 2010 20:58:17 +0000

I'm glad I sparked a discussion. That is really my favorite part of having a blog.

BTW, awesome iPhone sports app! Sport + social media enthusiast should check these folks out.

By: Bill Rice

Bill Rice — Thu, 21 Jan 2010 20:56:56 +0000

You gotta get there Roy. Even if it is just to listen a bit.

By: Bill Rice

Bill Rice — Thu, 21 Jan 2010 20:56:20 +0000

Fair point Barb. I think the interesting thing about Twitter (and my less provocative point) is that it has a tendency to be like a crowd-sourced search engine, which is very interesting to me.

Certainly, your creativity in monitoring your presences, brand, and consumer market probably shouldn't be limited to Twitter. However, it's not a bad place to start.

By: zakig

zakig — Thu, 21 Jan 2010 19:54:21 +0000

Hello Bill,

What an interesting and thought-provoking post, has certainly created some discussion in the office here! I think you're correct in saying that Twitter has become an essential resource in the realm of social media monitoring, though not the be all and end all.

As the many other learned commenters have pointed out, Twitter does have limitations. Not least that some whispers and rumblings tucked away on a messageboard may well never reach the Twitter network, although still be highly relevant to a particular brand or agency. Also Twitter is limited too and by it's very nature of being 140 characters long, making the already temperamental job sentiment/semantic tagging much more challenging.

Great post though, and you've certainly sparked an equally interesting discussion!

Zak
@moreovertech

By: BarbChamberlain

BarbChamberlain — Thu, 21 Jan 2010 17:39:11 +0000

I love the “crowd-sourced search engine” aspect of Twitter–we agree on
that! It has a few demographic limitations (probably fewer all the time,
like Facebook) that people should be aware of.

@BarbChamberlain

By: zakig

zakig — Thu, 21 Jan 2010 17:26:32 +0000

Thanks Bill, just news content at the moment but we intend to add some blog/social media in there soon.

By: Bill Rice

Bill Rice — Thu, 21 Jan 2010 16:58:17 +0000

I'm glad I sparked a discussion. That is really my favorite part of having a blog.

BTW, awesome iPhone sports app! Sport + social media enthusiast should check these folks out.