Posts tagged as:

conversion

Writing (Blogging) for Sales Conversion

August 18, 2009
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The rise of simple online publishing, like blogs and feverish social networking, like Twitter have made writing an increasing component of most sales processes. Unfortunately, most of us cut our sales teeth on the phone, not on paper.
I thought is would be helpful to dip into the copywriting pool of knowledge and learn from the [...]

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Increase Your Good Conversations

April 21, 2008

I have long been an evangelist of The Cluetrain Manifesto, which at its core has the premise that markets are conversations, but it was until a few months ago for it to really hit me that success in sales is really tied to the same premise–good conversations.So often, we in sales, are tied into a [...]

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