From the category archives:

Lead Generation

Sales is Personal, Why Isn’t Your Lead Generation?

July 15, 2010

Image by Aidan Jones via Flickr I always think it odd how disconnected most sales people are from marketing. In most cases we sit back and wait for (hope for) marketing to feed us leads. I don’t know about you, but I’ve never been comfortable trusting my sale number that completely to anyone. I’ve also [...]

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10 Secrets to Blogging for Sales

June 14, 2010

Image by emdot via Flickr One of the hottest topics in the sales community right now is lead generation. Not just the big marketing programs that your company runs (and you rarely get any good leads from), but personal lead generation. Marketing efforts that you can start, manage, and see results from without any significant [...]

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Why I Joined Third Tribe

May 24, 2010

Third Tribe emerged from a blog post I never read. And I’m pretty confident I know a lot about Internet marketing having been deep in the Internet lead generation business since its early inception. But, in October 2009 at BlogWorld a panel of my favorite smart Internet people: Brian Clark, Chris Brogan, Darren Rowse, and [...]

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Developing Leads for Your Sales Pipeline

March 8, 2010

I came across one of the classic deadly myths of sales. It was in the form of a question on LinkedIn Answers. Let’s see if you can spot it: What do you find works the best for developing leads? I am currently researching other ways to develop leads and eventually fill up my sales pipeline. [...]

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Writing (Blogging) for Sales Conversion

August 18, 2009
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The rise of simple online publishing, like blogs and feverish social networking, like Twitter have made writing an increasing component of most sales processes. Unfortunately, most of us cut our sales teeth on the phone, not on paper. I thought is would be helpful to dip into the copywriting pool of knowledge and learn from [...]

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Target Customer Website Content

July 24, 2009

There are a variety of sources of web traffic, you can achieve, such as effective search engine optimization or targeted backlinks. It is not prudent to rely solely on search engines for your traffic. You should diversify your tactics to create a well-rounded game plan driving traffic to your site. You can almost do what [...]

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